Creative Direction & Design
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Synergy

 
 

DIXIE SYNERGY

Harnessing the goodness of an entourage effect.

Dixie Synergy is a line of infused edible products that combine THC and CBD (the cannabinoid most commonly associated with the medical benefits of marijuana) in a 1:1 ratio. The result is a mild high with anxiety reducing and anti-inflammatory effects. The goal was to create new packaging for Synergy that could stand out on dark dispensary shelving as well as distinguish the new flavors.

 
 
 
 
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DISCIPLINES: PACKAGING / ART DIRECTION / DESIGN